Head of Marketing , Babyshop
Mitin is a visionary leader renowned for tapping into the power of creativity to revolutionize businesses and construct brands. He currently heads the global brand and marketing function for Babyshop, the leading baby & kids omnichannel retailer in the Middle East, Africa, and Asia. A true marketing enthusiast, he has refined his expertise through comprehensive academic pursuits and hands-on experience with prestigious global brands. As a marketer, Mitin's unwavering drive, enthusiasm, and positive attitude have garnered the admiration of his peers, and his campaigns have achieved international acclaim, earning accolades at Cannes Lions, Global Effies, One Show, CLIO, Adfest, D&AD, and WARC. Forbes Magazine recognized Mitin as one of the 50 Most Impactful Marketing Leaders in the Middle East, and Campaign Magazine Middle East named him one of the eight Marketing Game Changers. In addition to his professional pursuits, Mitin commits his time to guiding young graduates at various universities. Boasting a proven track record of managing diverse teams and collaborating with agencies of all sizes, Mitin is an ideal choice for any creative award judging panel, skilfully integrating his creative intuition with strategic insights.