United KingdomAs Chief Marketing Officer for Canva, the Australia based software company that’s revolutionizing design, Zach Kitschke personifies the tenet that has propelled the company’s success:” Set crazy big goals and make them happen.”
Since 2013 - when he talked his way into a job that didn’t exist at a then four-person start-up that wasn’t hiring – Kitschke’s big crazy goals, and his success in making them happen, have been integral to Canva’s astonishing trajectory. Nine years after he joined the company as Employee #5, Canva has grown into a 2,500- person organization valued at more than $40 billion. With a current community of more than 75 million monthly active users across 190 countries, Canva‘s annualized revenue is now bumping up against $1 billion. As Paul Bassat of VC firm Square Peg Capital recently said “Canva is arguably the best software business in the world right now and is an extraordinary success story.” And it’s a story for which Kitschke - who in addition to his marketing role has touched every aspect of the company’s operations from product to talent to culture - can unequivocally claim-co-authorship. Leading the launch of Canva’s first major global marketing campaign, he helped make 2021 the most exciting chapter to-date, delivering 60 percent YOY increase in users, and over 100 percent YOY revenue growth.