VCCP

United Kingdom

VCCP has had a year for the record books. We embraced AI ahead of the curve. We built branded AI customer service agents, conducted AI capability audits to help future-proof clients and became the most awarded AI campaign of the year.

We welcomed a record 80+ new client partners with more global assignments than ever before – all while maintaining our existing clients. We accelerated our US footprint with the launch of Girl&Bear US, alongside a landmark win with Spectrum. In Europe, our new state-of-the-art HQ enabled a new era of collaboration. And in APAC, the acquisition of GOVT in Singapore accelerates our regional expansion. We raised the bar across all of our capabilities, ensuring we’re truly integrated, uniting our leading specialist PR agencies as VCCP Roar, now a UK top 20 PR agency and launched VCCP Social Club globally.

2025 was our most decorated year ever, with a record 247 awards globally (74% increase YoY). Ultimately, our "secret sauce" is an entrepreneurial spirit that relentlessly challenges convention to create disproportionate value for partners.