RAPP

United States

2023 has been a true leap year for RAPP.

Focusing on big transformation briefs has empowered us to revolutionize the business. For our clients, people, future, and the wider industry. We’ve made revolutionary leaps with day-to-day business and transformed every client. This has ensured our highest-ever client satisfaction scores (8.8) with 30% of clients increasing spend. We’ve also attracted $50M+ new business billings (including wins for Mitsubishi, State Farm, Chase, and British Council). That’s $3M higher than last year. So, officially, it’s now our best new business year ever. We’ve done this by transforming together. We upskilled our entire workforce with future-fit training programs, tracked against industry DE&I targets and launched a dynamic career accelerator. Office culture has soared with 80% occupancy across core days and employee retention up by 20%. Lastly, we transformed to make ourselves and our clients future-fit. Using AI and automation we accelerated the future of marketing, making clients more efficient, profitable, and sustainable. Our initiatives are driving a more equitable future and Gender Matters research leads the way for individualized, inclusive marketing. And importantly we’ve done all of this by putting our core proposition – Standing Up for Individuality – at the heart.