Manifest

United Kingdom

For lots of consultancies, the industry’s tectonic shifts in 2025 may have been unnerving; but for Manifest, change is our comfort zone. We have not just adapted to the changing expectations of ‘branding’, but helped to author a new definition.

Now describing ourselves as The Cultural Impact Agency®, we have built brands with cultural significance in their DNA, expanding our horizons with new clients, new innovations and a new global leadership team designed to deliver the consultancy of the future.

Across our studios in the UK, USA, Australia and Scandinavia, we added dozens of new brands to our stable, from drinks brands to dating apps.

We launched a new cultural intelligence platform, INCITE, and brand optimisation system, Brand Velocity® — providing a scientific foundation that helps clients embrace pioneering brand strategies as essential, rather than risky.

We formed a new global indie network, Etc. Collective. And with AIMOS®, the world’s first AI-powered agency operating system, we haven’t replaced our teams with AI, but given them super-powers (as well as codifying our B-Corp principles into everything).

Most of all, we remembered to have fun. Branding is about embracing the new, and our 2025 proved there’s a growing of demand for that.