Birim Gonulsen

Head of Marketing, Southern Europe , Visa

Birim Gonulsen is Head of Marketing for Southern Europe at Visa. She is responsible for delivering Visa's marketing strategies in eight markets comprising of Italy, Spain, Portugal, Turkey, Israel, Greece, Cyprus and Malta.   A senior executive with significant experience in payments, FMCG, retail and media, Birim Gonulsen has joined Visa in 2018 from Adidas where she was leading marketing team for three countries and also was part of the Executive Committee. Earlier in her professional years, Ms.Gonulsen enjoyed a tremendously successful and fast career at the Coca-Cola Company in different roles and geographies. Following those years, she made a bold decision to join Hurriyet, becoming the youngest serving member of the Executive Committee.  Birim Gonulsen holds a Bachelor of Arts degree in Political Sciences & International Relations from Bosphorus University.   She holds more than 100 industry awards including Women to Watch and Golden Leader in Marketing.